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Ermiyas Shopify Consulting.
Hey, I'm Ermiyas, founder and lead consultant. I've helped deliver 70+ Shopify stores for international brands, working in collaboration with agency partners as their Shopify lead. The consultancy focuses only on Shopify and Shopify Plus, so brands and agencies get a direct line to a specialist who gives it to you straight.
Ermiyas AsratFounder & lead consultant
How I work
A proper partnership.
Whether you're a brand hiring a consultant or an agency adding senior Shopify capacity, the way I work stays the same.
01
Available when it matters
Launches get messy. I stay close to the work through go-live and the fixes that follow it.
02
Clean, future-proof code
Schema-driven architecture and code reviews, so your team can take the store over and keep building.
03
Commercially minded
I judge work by sales, conversion and traffic, not by tickets closed. Every decision ties back to a number.
Experience
Where I've been.
The results below were team wins, delivered in collaboration with agency partners. I led the Shopify development; the agencies led strategy, design and the client relationship.
Founder & Lead Consultant, Ermiyas Shopify Consulting
- Shopify consulting, builds and optimization for founder-led brands.
- White-label and embedded Shopify development for agency partners.
Shopify Lead, in collaboration with We Take Flight (UK agency)
- Partnered with the agency team to develop and optimize international Shopify stores for measurable sales growth.
- Croftmill Fabrics: +9% sales (£454K) through streamlined storefront architecture.
- Alexandra Elizabeth: +42% total sales and +7% conversion through checkout and upsell work.
- British Bridal Outlets: +81% traffic through SEO and customer journey mapping.
- Saicho Drinks: up to +197% sales in the UK through multi-region performance work.
- Rose & Walker: scaled total sales to £107K through product discovery improvements.
BA in Theology
BSc in Electromechanical Engineering
Expertise
Core strengths.
Services
Where the consultancy can help.
Shopify theme development
Custom Liquid themes on schema-driven architecture that your team can edit and extend.
Shopify Plus developer
Checkout, integrations and automation for high-volume Shopify Plus stores.
Shopify migration
WooCommerce and Magento to Shopify, with products, customers and SEO equity intact.
Let's talk shop.
Brand or agency, got a store that needs building, fixing or scaling? Tell me where you want to be.